Our mission

We connect compassionate people with impactful charities that are fixing factory farming

Guide

We’ve done the homework for you, so that you can donate to the best charities working to end factory farming without the hassle of spending hours doing research.

Holistic

Together, our charities help all the main types of animals impacted by our food system address the harms of factory farming to animals, people and the planet.

Fully independent

We operate independently, funded by philanthropic grants. This ensures that 100% of your donation goes to your chosen charities and that our recommendations stay bias-free.

Learn more about us:

Our selection process

What we look for

  • Top animal charities that will do the most good with your donations based on the best evidence available.

  • We want our recommended charities to collectively to address the main types of harm caused by factory farming. This means they collectively help all the main groups of animals harmed, while also making farming kinder to people and the planet.

How we pick them

  • All our charities must have been rigorously assessed by Animal Charity Evaluators, who spend thousands of hours investigating charities to understand how much good they do with each donation.

  • But that's not all: We then work with expert grantmakers to hand-pick a subset of charities from Animal Charity Evaluators' extremely selective list, that best meet the needs of donors like you.

Our Compassion Calculator

It’s possible to help fix factory farming without changing your diet:

Similar to a carbon offset calculator, our Compassion Calculator helps you do as much good to fix factory farming as your diet contributes to it.

Completely tailored to your input, the tool shows you how many animals are impacted by your diet. Then it suggests an amount to donate to help factory farmed animals just as much! You can use it to offset your own diet, your family’s, or a complete stranger’s!

Frequently asked questions